Christmas visitors are not like normal visitors. Every year a significant percentage of them will leave your Christmas services with good feelings, but no thoughts of returning soon. They came because it was the thing to do. They don’t expect to be back until Easter. How can you change those expectations so they’ll return sooner?
Chreasters are easy to reach and hard to keep. The easy part is getting them to one of your holiday
services. They’re actually out there looking for a place to attend on those days. The difficult part is getting them to return on a regular Sunday. How do you persuade someone to come back to church who has no intention of doing so?